- Ford released pricing for the 2024 F-150 lineup, and the base XL trim is up $2735 from last year to $38,565.
- Pricing for the muscled-up Raptor and Raptor R were also revealed, with the Raptor increasing by $1255 and and the Raptor R jumping by $2404.
- The pickup gets a refresh for 2024, earning an updated logo, boxier looks, and a fancy new tailgate.
Ford has revealed significantly increased pricing for the 2024 F-150 lineup, with the entry-level XL trim seeing an increase of $2735 over the outgoing model. The updated pickup truck now starts at $38,565, and pricing ranges to more than $84,000 for the top-trim Platinum Plus model.
The considerable rise in price comes as the F-150 earns a refresh heading into the new model year. The whole lineup gets new looks, and Ford rejiggered the engine lineup while also updating the cabin with more technology. The base 3.3-liter V-6 has been thrown to the wayside with the EcoBoost 2.7-liter V-6 filling the entry-level void. The twin-turbocharged setup raises base output for the F-150 to 325 horsepower and 400 pound-feet of torque. And if six isn’t enough cylinders for you, not to worry: the 400-hp 5.0-liter V-8 is back as well.
Pricing is also out for the dialed-up Raptor and Raptor R models, which increase by $1255 and $2404 respectively. The standard Raptor (if you can call anything about this truck standard) now starts at $79,975. Stepping up to the even livelier Raptor R means cresting $110,000, as that model now starts at $111,550.
Ford designed an optional new modular bumper for both the Tremor and Raptor models. It’s designed to fit either a factory-accessory light bar or a dealer-installed Ford Performance winch kit with a Warn 12,000-pound winch. The bumper is fitted with a series of extra cameras and sensors, because the addition of a light bar or winch blocks the normal front-facing equipment.
We’re still not sure exactly when the new F-150 will go on sale, but we expect it will begin arriving on dealer lots early next year.
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Associate News Editor
Jack Fitzgerald’s love for cars stems from his as yet unshakable addiction to Formula 1.
After a brief stint as a detailer for a local dealership group in college, he knew he needed a more permanent way to drive all the new cars he couldn’t afford and decided to pursue a career in auto writing. By hounding his college professors at the University of Wisconsin-Milwaukee, he was able to travel Wisconsin seeking out stories in the auto world before landing his dream job at Car and Driver. His new goal is to delay the inevitable demise of his 2010 Volkswagen Golf.