BMW Won’t Kill The Sedan In the Age Of EVs And SUVs

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BMW Won't Kill The Sedan In the Age Of EVs And SUVs


“We link the past; BMW has always done a three-box sedan,” said Dukec. “We want to show our customers [that] if the world is changing, we’ll adapt. But certain things will always stay familiar. We [don’t] have to do it, but we love it.”

Evidence that BMW has an eye on the past – even as it looks to the future – can be found in the recently revealed i Vision Dee Concept, specifically in the concept’s sedan shape, its Hofmeister kink, and the twin headlights on either end of its front fascia.

“Our cars will be more about quality. Also, a pure machine you don’t wish to change every three years,” said the designer. “[We’re] making a design so pure that it’ll last for 10 years, so much so that it won’t need a facelift. A facelift is very superficial.”

Of course, BMW likely won’t pass up the opportunity to get buyers into new cars with facelifts, but it’s reassuring to be told that the Neue Klasse vehicles will be pure in design.





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