General Motors does not need a Ford F-150 Raptor R or Ram 1500 TRX competitor because it already builds the Hummer EV, which makes the Ford and Ram look ordinary.
Now, before you load up your jumping truck with bricks and lob them in the direction of our offices, you need to know that the words above are not our own. Instead, they come from the global vice president of Buick and GMC, Duncan Alfred, who spoke at a recent media event attended by GM Authority.
Alfred was asked whether GMC was planning on building a rival to the go-faster, high-jumping trucks, and the answer was no. “I don’t see that as really our position,” said Aldred. “We have no plans to do that. When you’ve got a Hummer EV in the portfolio, which makes those vehicles look a bit ordinary, in my mind, I don’t think we need anything else in that space.”