Lamborghini’s 60-Year History Is Celebrated In A New Book

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Lamborghini's 60-Year History Is Celebrated In A New Book


Celebrating the milestone of six decades in the super sports car industry, Automobili Lamborghini and renowned publishing house Rizzoli have teamed up to present “Lamborghini”, a comprehensive photographic history book authored by Antonio Ghini. Unveiled on 18th July 2023, this book chronicles the fascinating evolution of Lamborghini’s super sports cars from 1963 to the present, serving as an important educational resource for car enthusiasts, collectors, and historians.

The book emerges as an insightful resource into the legendary carmaker’s legacy, diving into not only its most iconic car models but also lesser-known aspects of its history. “Lamborghini” features unique chapters on never-completed Formula 1 projects and the development of offshore engines, providing a new dimension of understanding about the brand’s experimentation and innovation.

Antonio Ghini meticulously delves into the lives and contributions of the visionary designers behind the most famous Lamborghini models, showcasing their creativity, prowess, and commitment to pushing boundaries. Additionally, a newly introduced section explores Lamborghini’s “Direzione Cor Tauri” program. This program marks the auto giant’s pathway to sustainability, encompassing progressive electrification of its models through hybrid technologies and the introduction of a full electric model.

CEO Stephan Winkelmann underscores the relevance of this book, stating it offers a snapshot of the company’s past, present, and future. This resource provides a journey through the company’s history, highlighting Lamborghini’s distinct identity in the automotive world and its forward-thinking approach towards a sustainable future.

A special highlight of “Lamborghini” is its exclusive coverage of the new Lamborghini Revuelto, the brand’s first V12 coupé with hybrid propulsion and a staggering 1,000+ horsepower. This testament to innovation signifies Lamborghini’s commitment to blending traditional high-performance with sustainable practices.

Featuring high-quality images of past and present models, this volume is an updated edition of the 2020 book, integrating unpublished texts and images showcasing the latest models from Lamborghini’s innovative lineup. Already available in Italian at major bookstores, online retailers, and lamborghini.com, the English version is set to hit bookshelves in more than 70 countries from 10th October 2023.

“Lamborghini” is an invitation to discover the company’s core values: courage, ambition, resilience, and passion for excellence. With each page, readers are drawn deeper into Lamborghini’s world, celebrating its milestones and looking forward to a future where innovation meets sustainability. It’s an essential read for all automobile enthusiasts and a testament to Lamborghini’s indomitable spirit.

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