Lastly, update those same customers of the newly announced discount package, which combines the spray-in bedliner and cargo management system for just $495.
Ford is making every effort to satisfy the long list of Maverick orders that remain undelivered. Being able to alter the order before delivery is excellent, but backlog problems still need to be solved. For example, the memo says that the automaker continues to monitor the ’23 model year order bank. It has identified a few areas where the retail order mix needs to be lowered or increased.
For example, the Hybrid and the XL trim are in high demand. A total of 15% of Maverick build capacity is being devoted to the XL and 35% to the Hybrid.